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Borrowed by Design's Social Pivot: Changing Lives One Dress at A Time

 Changing Lives One Dress at A Time: Marketplace for the exchange of dresses introduces social change (Atlanta, GA)- Borrowed by Design, a sales and rental platform for formal dresses, has developed itself as a social enterprise company. They are an organization committed to engaging in fair business as well as giving back to the community around them. The company was founded in 2013 by Jennifer Bluemling and Kathryn Ewing, with a goal to help women and young girls overcome any obstacles that they may face. And has aligned itself with three influential nonprofit organizations, including: Girls Inc. of Greater Atlanta, SMARHT Girls and Empower 54. Of every transaction made by the company, at least 10 percent of the proceeds go...

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Borrowed by Design partners with Girls Inc. of Greater Atlanta for Dress-Drive

Borrowed by Design partners with Girls Inc. of Greater Atlanta for Dress-Drive Dresses will go to raise money for Girls Inc. of Greater Atlanta Spring and Summer projects.    Atlanta, GA (February 22nd, 2016) – On March 5, 2016, Borrowed by Design (BBD) will host its first annual 'Drop Your Dress Drive' in partnership with Girls Inc. of Greater Atlanta. The programming at Girls Inc. focuses on empowering young girls to reach their full potential in life by giving them the confidence building tools they need to succeed. The Girls Inc. mantra is  “Strong, Smart and Bold” and follows a defined 6 step 'Bill of Rights,’  The Atlanta chapter of this organization positively inspires and impacts the lives of more...

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Atlanta-based Fashion Tech Entrepreneurs Launch Shopping Platform

Atlanta-based fashion tech entrepreneurs launch shopping platform Provides sustainable special occasion apparel with the community in mind.   Atlanta, GA (February 15, 2016) -- The recently launched Borrowed by Design's (BBD) website allows consumers to rent special occasion dresses directly from other users. Those looking to post dresses on the website for rental are known as "Owners" and are prompted to post their garments along with photos, sizing specifics, measurements, and physical descriptions. Owners can set the desired price, and are encouraged to take into account things like original price, shipping cost, and condition. From there, the dress in question must be dry-cleaned and shipped to the renter with dry-cleaning tag attached, at the Owners expense. Renters, known as "Borrowers," simply...

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Featured On: The Red & Black

UGA alumnae reach out to Greek community to grow their business Finding a dress for an event can be tough, especially for those who are taller or shorter than average and on a college budget. In the Greek community there's always a formal or event going on, and sometimes at the last minute girls may be searching for dresses. Two University of  Georgia alumnae founded Borrowed by Design, an online dress rental company that allows women to borrow dresses from other women as well as lend out dresses they can no longer wear. “We put our heads together and came up with the idea of Borrowed by Design - being able to 'borrow' a dress from someone with our same...

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Featured On: Technique

Dress to the nines with Borrowed by Design *Design by Brighton Kamen A modern day fairy godmother can be found in local-start up, Borrowed by Design. Borrowed by Design helps people find the perfect dress for a night while also rewarding the women who lend them out. Unlike Rent the Runway, Borrowed by Design’s people-to-people business model allows women to find outfits for their specific body types and communicate with the lenders personally. Co-owners Kat Ewing and Jennifer Bluemling said, “We’re really the only ones in the fashion tech space that offer a peer-to-peer rental platform. We are structured very similar to the Etsy marketplace, but with a rental model instead of selling. The trend of collaborative consumption and a...

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